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Women into Work: Building Futures

Partnership information

Description

woman in helmet

Background

Equal Opportunities Commission research shows that occupational segregation is one of the key causes of the gender pay gap and may be a factor contributing to the cycle of social exclusion encountered by disadvantaged women if they choose to pursue traditional roles such as nursing or childcare. Many, however, are excluded from these occupations because of a criminal record.

Women represent just 1% of people in construction and 9% in surveying occupations, and research by the APC Women’s Networking Support Programme shows considerable sex segregation in the ICT industry. Women are found in disproportionately high numbers in the lowest paid and least secure jobs and the Women into Work has been seeking to work with employers to develop flexible employment packages to suit the needs of disadvantaged women while filling currently 'unfillable' posts.

Aims

The overall aim of the DP is to contribute to equality of opportunity by testing innovative approaches to working with employers in order to improve the gender balance in sectors not readily accessed by women, particularly those with additional needs created by multiple disadvantages.

Objectives

  • Providing opportunities for women from disadvantaged backgrounds to access innovative training programmes, work placements and employment in non-traditional careers
  • Working with employers to raise their awareness of the barriers faced by women and consider the contributions which can be made to their industries by the client group
  • Raising awareness among women about opportunities in non-traditional work sectors through peer research and the delivery of workshops.

Target Groups

  • Women, particularly those with additional needs created by multiple disadvantage

Presentation

Round

2

Round 1 to Round 2

During Round One of the SOVA Women into Work project it became clear that many disadvantaged women experience considerable barriers in accessing 'traditional' male occupations because of a lack of suitable skills compounded in many cases by the possession of a criminal record triggering negative preconceptions. Research carried out at Low Newton Prison suggested that, with the correct support and encouragement, women would consider and even favour less traditional roles.

In Round Two further research has been undertaken with disadvantaged women to explore options which take into account their individual circumstances, help them to contribute to a reduction in gender segregation and promote equality of opportunity.

Transnational partnerships

Contact

Sarah Hartley, SOVA Sheffield Office,

End-dates

Action 2: 31 December 2007
Action 3: 31 December 2007

Equal theme

Gender equality

Origins

. The has a long history of forging partnerships to tackle issues together.

Beneficiaries

BME groups, Drug and alcohol misusers, Ex-offenders, Jobseekers with low basic skills, Labour market returnees
Total beneficiaries: 150

Achievements

Giant game of chutes and ladders

Giant game, poster sets and a DVD used by employers and education providers nationally

A giant game of Cement Chutes and Ladders highlighting the difficulties faced by women in accessing non-traditional work, has caused a stir with employers and educational establishments alike throughout the country. A number of organisations and establishments have purchased their own copies of the giant game in order to continue raising awareness of opportunities in stereotypically male career choices to clients in their own environments. From Boston College of Further Education in eastern England to Portsmouth College on the south coast, the game has been purchased by national public organisations including Her Majesty’s Prison Service and the National Union of Students and has been hired by a number of local private organisations. It is expected that orders for this excellent ‘trigger’ tool, which can be purchased directly from the designers for just £160, will continue to flood in once the project has closed.

A poster campaign encouraging girls to consider non-traditional careers has been equally successful. Within days of the poster sets being distributed nationally to all regional Connexions headquarters, Women into Work: Building Futures was inundated with requests for bulk orders for further distribution at local level.

Furthermore, according to feedback from secondary schools in Sheffield, the DVD ‘It’s a Woman’s Job’ is now being used as a teaching resource to raise awareness of the variety of career choices available for girls.

Such demand for these products is evidence in itself that the lessons of Women into Work: Building Futures are embedded and a basis for further movement towards equal opportunities for women.

To obtain copies or hire any of these products please contact


Women into Work: Building Futures influence the Olympics Strategy

The DP has been a member of the Olympics Strategy Steering Committee chaired by Claire Curtis-Thomas MP. The committee makes recommendations for the procurement of services that will be required to prepare and host the Olympics in 2012.

The role of the DP is to ensure that contractors are compelled to implement and adhere to stringent policy requirements with regard to Equal Opportunities and the recruitment of women.

The Development Partnership’s lead partner, SOVA, will continue to participate in this committee once the partnership ends to ensure that the recommendations are implemented.


Research methods adapted and mainstreamed

The research methods used by the partnership to identify the barriers faced by women in accessing non-traditional employment were very successful and, in turn, were adapted to enable awareness-raising workshops to be delivered in a number of organisations. This proved extremely valuable not least because, as one participant in the research declared, stereotypically male jobs are ‘just not on the radar’ for many women as they were ‘pigeon holed’.

Demand from organisations wanting the workshops to be hosted within their own environments was extremely high and, unfortunately, due to the short term funding for the project this demand could not be fully met. However, at the request of the Women and Young People’s Group, training was offered to Heads of Learning and Skills based at Her Majesty’s and private prisons to enable them to continue hosting the workshops throughout the female prison estate once the partnership has ended.


Work tasters and traineeships proved successful

The Development Partnership initiated a number of work taster sessions and traineeships for women in non-traditional work which were extremely successful.

The CleanBreak First Stage model, where women from BME backgrounds train under the guidance of a mentor in a stereotypically white male dominated theatre management environment, has been disseminated to all theatres in London and is already being delivered again in one of these theatres.

Equally successful, many of the traineeships in male dominated management roles at housing organisation Stonham are continuing. Where the traineeships have been completed, all participants have gone on to secure full time employment in this area of work.

Intended impact/ sustainability

At both local and national level, employers engaged with the project have addressed some of the practical barriers to employing women (e.g. appropriate toilet and changing facilities) and become champions of the business case for ensuring employment opportunities in non-traditional occupations are made available to women applicants.

Scatter plot

Process X
Practice X X
Product
Policy X X
City Local Regional National European

Process/National

The national employers working with the project will have addressed the practical issues of employing women, and will have embedded the process of rolling out the changes across their institutions.

Practice/City

Women will be working in local non-traditional occupations where employers have adopted the good practice developed with the project.

Practice/National

IAG service providers (e.g. Connexions and JobCentre Plus) will have embedded raising awareness of the issues among the staff at all levels.

Policy/City

Creative Arts employers working with the project will have become aware of the talent they are missing and will change their strategies to enable them to access this talent.

Policy/Local

It is anticipated that recruitment policies of local employers working with the project will have changed to enable women to work in non-traditional occupations.

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Connections

Connections

Main outputs

Activities and products